Monthly Archives: March 2018

The Ragged Edge

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Writing takes a special kind of person, writing for a living even more so. Writing can be exhausting, it can tear you up from the inside. You are essentially laying bare the ragged edges of your soul for all to see, inspect, judge, and freely comment on. There will be a gaggle of imbecilic geese without a shred of an idea of what you do, telling you their nephew is a better writer. “He was featured in his middle school newspaper.” There is a whole world of people who will not understand why you chose one word over another, or that that particular word elicited an emotional response in them that they didn’t even know they were capable of. You are painting a brilliant picture, and changing “plethora” to “a lot” is akin to painting the sky green instead of a shade of blue.

 

Being a writer takes a level of honesty that most just cannot fathom. Not an honesty with your spouse, or your family, or even the rest of the world, but with yourself. You must have a total and complete honesty with yourself, no matter how hard it is to do, to be a great writer. You must truly know every crack, crevasse, and break in your heart and soul to be one of the best. Without this basic understanding of yourself your writing will start to ring hollow. If you are lying to yourself, than you cannot effectively lie to your readers.

 

Go ahead. Ask me. I see it. The question forming that you don’t want to ask because you’re afraid of looking ignorant. You have to ask. Admitting you don’t know or understand something is part of this self-honesty I’m talking about.

 

“Why would I want to lie to my readers?”

 

It’s just what we do. It’s our job. Some are just much better at it than the rest of us. I’m not talking about malicious heartbreaking lies. Maybe lie is too strong of a word. Maybe fiction fits better. Sometimes manipulate works. Yeah, manipulate, that’s probably the best word actually. Every word you put on paper is to manipulate the reader in some way shape or form. You want them to picture a particular environment, or smell a certain scent. You want them to be afraid, or in love. You are slowly adjusting their very emotions, as you see fit, for the sake of the story.

 

I know. “Where did this conversation go?” “What do these lies have to do with the truth and honesty we were just talking about?” And I’m also sure “What does this have to do with writing copy?” is in there somewhere too. Trust me, we’re getting there. I wouldn’t lie to you.

 

The point is you need to know yourself to harness your truest desires, fears, pains, hates, or loves, and put them on paper. These are the building blocks of great stories, and when it boils down to it, everything is a story. Non-fiction is still telling a story. Poems are telling a story. Copywriting is storytelling, well if you’re good at it, it is.

 

I have put together a small collection of writings from other bloggers. These writings are stated to be the most honest thing they have ever published about themselves. These writing run the gamut from work troubles to mental illness, and they all took making an admission to their selves and or loved ones. I hope you read them all. They all took a special kind of bravery to write, publish, and then let me publicize. I hope one day to be so brave. I asked the writers how publishing these pieces made them feel. Some of them gave me direct quotes.

 

The Business Primer writes about some of the personal and workspace issues she had writing. The things that slowed her and overcoming those issues.

 

The Mission “It felt cathartic at the time. Looking back at it, it captures a particular moment (that moment where you think you want to be an author). For some, this is a moment that endures. For me, it comes and goes. I have zero ambition to write a great fiction novel, for example.

But in this moment, I felt I had been running from writing. Today, I spend too much freakin’ time writing!

When I get to a place where I can write and not worry about income, we’ll see if I switch to writing something other than copy. I don’t love it enough to be that starving writer, though. I’ll take copywriting + money over other types of writing + struggle 99 days out of 100.”

 

Dreams, Visions, and Revelations “A cathartic piece of writing about being alone and how it felt. I think one or two people were a little taken back by it. It’s not often it comes to me that intensely, but when it does it feels better once I’ve let it out.”

 

Darklittlecritter.com “I blog about mental health with some bent humour. To me, it’s just blogging. But people tell me the bald honesty + humour is a powerful mix. I can tell when I’ve gone too naked, because people don’t respond, whereas most of my posts start great conversations.

I’ve learned a ton in the last couple of years about the difference between dumping my woes and sparking honest conversations.”

Side note – The Dark Little Critter struck a chord with me personally and was the topic of much debate at home.

 

Gaurav Shangari “Not sure if this counts but I recently confessed in a long post on my Facebook profile about my smoking habit and what it took to quit. Most family and friends were not even aware that I smoked for 10 years before I stopped cold turkey so it was nerve wracking for me to share this so publicly.”

This might not seem like much, but it is pretty huge. He quit because he was honest with himself about the habit. Then he was also honest with everyone else.

 

Gardening Love “I wrote about getting help for my depression and how hard it is for people to reach out for help with their mental health. I felt relieved to share my story but more than that I hope that it will help others to speak out. The only way for the stigma to end is for the conversation to start between people more.”

 

Voyage Bound Girls shared this story in direct response to the Gardening Love post that comes before it. They had a conversation about discussing mental illness so openly, and how they hoped sharing their stories would help others shake the stigma and find it easier to seek help.

 

Look Out for Sharks

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If you are trying to start a copywriting business, or a blog, or virtual assistant, or any of the many options that tie into this list, there are a million different ways you can go at it. In just a few minutes on Facebook you will find a hundred people willing to give you advice and help you get started. You will find free e-books, articles, and newsletters. You will be invited to join groups and sign up for mailing lists. Everyone will have your best interests at heart, and genuinely want to help.

 

The sharks begin to circle the fresh fish, they smell blood in the water.

 

This is the dangerous reality of getting into this business that everyone neglects to tell you. The art of copywriting, and it is an art make no mistake about that, is the ability to use your writing to sell products and services. It is Bushido, words wielded with deadly accuracy, sharp and beautiful, pushing and pulling you to act as the author wants.

 

The first hit is always free.

 

How do you separate? How do you find the cost? Everyone wants to help, everyone has advice, and it always seems to lead to a link that they just happen to have handy. A product that you need to pay for, from which they get a commission. A class that they just happened to have co-authored. The mailing lists are sales funnels. The e-books are long form sales pitches. The newsletters are full of products to purchase.

 

“If you can’t spot the sucker in your first 30 minutes at the table, then you are the sucker” –Rounders

 

This is a business. You want to learn how to do it so you can make money, work from home, or just because you hate your current job. Well, everyone giving you all of this free advice also needs to make money. Some of them may already be doing this full time and this is their only source of income.


Liquid Web Managed Cloud Hosting: Starting at $99/mo

 

So how do you separate? How do you figure out who is just trying to make money off of you, and who actually believes in what they are telling you. It’s hard. It’s near impossible to gleam someone’s intentions at first glance. You have to protect yourself. Just you. No one can do it for you. The person telling you not to listen to someone else because they are just trying to sell you something, may actually just be trying to sell you something, or they may be newer at this than you are and not know their elbow from a hole in the ground. DO YOUR RESEARCH. I don’t know how to make this any clearer. Hold on. Let’s try this.

DO YOUR RESEARCH

 

This is a point I can’t stress enough. You want to learn from people who know what they’re talking about? Learn this. I bought a copywriting course from a link in a newsletter I have been getting for over a year. I learned many lessons from this, and I will do my best to lay them all out for you.

 

1st. I read the ad, clinked on the link, and I bought the course. Look at what’s not there. See the missing steps. I did no research. I mean none. If you read my Introduction, you know that copywriting was completely new to me, and yet I did not one second of research. I took my wallet, and threw it off a cliff. Since that day, I have found all of the information contained within said course for free on the internet.

 

2nd. It doesn’t matter how long you have been working with someone, or how well you know them, do not trust everything they offer to sell you. I’m not saying everyone will rip you off eventually. I’m saying business is business and an ad is an ad. Your trusted website or newsletter is trying to make money too. Someone paid them for that ad space. They may not even know what they are advertising. DO YOUR RESEARCH. Just because you have been getting a newsletter for years doesn’t mean that they have vetted all of their advertisers, and are selling you a premium product. Don’t jump on the bandwagon without hearing what they are playing, you may not be able to dance to it.

 

3rd. If anyone tells you they can make you X amount of money in X amount of time, tell them to Sod Off. It is a bold and bullshit claim. The only one who can control how much money you make in how long is you. “But they will teach me what I need to know to make that kind of money”, bullshit no they won’t. Experience and hard work is how you make that kind of money. The best case scenario is they teach you copywriting, or blog writing, or whatever. No matter what they tell you, they Can Not control how fast you find clients or build your business. You may do everything they say exactly to the letter and it may not work for you. You may have chosen a niche that is too competitive. You may not be able to reach the client base you need from your area. You may have 4 kids and not have the time to devote 8 hours a day to your new business. There are a whole host of variables that contribute to your success that some class has no control over. I’ve said it before and I will continue to say it. This is not a get rich quick scheme. You will not get rich, and you will get not rich very slowly.

 

Now please don’t misunderstand me. I am not telling you not to take courses, or accept help. All I’m try to say is please be careful, DO YOUR RESEARCH, and protect yourself. Everyone learns differently. We all have separate goals, and dreams. If buying an online course helps you achieve yours, then by all means, don’t let my opinion slow you down in the slightest. To be honest, if I had not made that initial impulsive mistake, you probably wouldn’t be reading my words now. But. Since I spent money, I have to follow through. It can’t sit like so many dreams on a back shelf, dusty and old, fading away slowly, being rewritten by my waking consciousness. The act of spending money on it, for me, keeps it vivid and in the forefront of my mind, like a neon sign pointing to my future.

 

Fiverr.com

 

There are going to be two types of people trying to take advantage of you. The intentional and the unintentional. There are going to be times that you ask a question in a public group and the only answer you get is “buy my course, and it will teach you, and its only $3,000 today for you.” Then there will be times that you ask a question and you will get “use this one that I am using, I have an affiliate link.” Often the second one is just trying to help you and still make a little money towards their business. DO YOUR RESEARCH. While the second person is being genuine, they may also be wrong. They may have just recommended a plug-in that will crash your site, or just doesn’t do what you need it to do. It’s not intentional. They make money from the link so it’s the first answer that popped into mind, but they don’t always have all the information. Maybe you weren’t clear in your question, maybe they were distracted and didn’t read it correctly. You just spent three days trying to get a new plug-in to do something it won’t do based on this persons’ word, and now you feel like they only gave you advice so they could catch the commission. That isn’t the case, and well, you didn’t research the product.

 

There are a lot of pitfalls in starting a new online business. The people you meet along the way will be your biggest allies, and your biggest hurdles. Most will do their best to lift you up, because if I lift you up, you pull me up with you. A few see you as competition and do their best to beat you down and climb up on you. There is more than enough business out there for all of us, but you are swimming with the sharks now. It’s ok though, because you are now a shark too.

Beginners Affiliate Marketing

This was originally written as a guest post on a Blog about ways to make money from home. Unfortunately the partnership did not workout, but I did not see a reason to waste a perfectly good article.  

This post contains affiliate links, which mean if you use these links to purchase an item or service I receive a commission at no extra cost to you. Visit my Affiliate Disclaimer page here.

My goal is to get rich while sharing my writing with the world. My new goal is to list all of the problems with that last goal. My name isn’t Steven King or J.K. Rowling, so selling my novels for untold riches is unlikely. Impossible is nearer to the truth. And well, I haven’t actually finished any novels, but that’s a minor hurdle compared to selling them when they are finished. You could also point out that my Blog has fewer views than the picture of my dog… on my cellphone. So, in order to be more realistic I have implemented another plan.

This is how almost all bloggers make money. It’s how the blog you are reading this article on was monetized. It’s how I make my supplemental income. It’s called Affiliate Marketing.

Affiliate Marketing is when you put a link to my product into your article or blog, and for every one that sells you get a percentage. Well, that is the simple definition anyway. If you can write you can become an Affiliate Marketer.

There are many ways to sell products this way, but we are going to talk about building a website or blog specifically for this purpose. The idea is, you pick a niche you want to write in, for the purpose of this article we are going to go with extreme sports. So we do a little research and write about “The Dangers of Mountain Biking.” You talk about major wipeouts, and resulting concussions. Then you go on to talk about the best new thing in helmets, and every time you mention this new awesome helmet, you insert a link to buy the helmet. If you wrote with passion and intelligence, you will sell the helmet. Passion is kind of important, so it’s best to choose a niche you actually enjoy.

Selling this way is getting easier every day. It used to be that you had to find an item you wanted to sell, petition the company that owns the item to allow you to sell it, and if they deemed your site and writing good enough, they would sign you up for their program. Now you can just sign up for Affiliate programs with Amazon, and eBay and between the two link practically anything you can think of. I was part of Amazons Affiliate program before my site had any content.

Now, you have to understand. This is not a get rich quick scheme. You will not get rich, and you will get not rich very slowly. This technique works for many people, however, it requires work and dedication. You have to build an audience, and you have to keep them entertained. If your writing is not interesting, they will not stick around long enough to click the link. As a matter of fact, here is an example of Affiliate Marketing now. Affiliate Marketing: Launch a Six Figure Business with Clickbank Products, Affiliate Links, Amazon Affiliate Program, and Internet Marketing (Online Business) by Noah Gray and Michael Fox and This book will teach you how to write better by Neville Medhora will help you start out if this is something you want to get into.

Tech Savvy Social Media Expert

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A little over a decade ago, I finally succumbed to peer pressure and created a Myspace page. My friends had been on my ass for quite a while. They said things like “you live to far away now”, and “we never see you anymore”. So I did. And I regretted every minute of it. I no longer had any peace. Every time I booted up my computer, it was like they were watching, waiting. Immediately IM’s started popping up, I just wanted to get on Steam, maybe play a game for a while before bed. Now I was stuck in 30 conversations at once about God knows what with God knows who. People I hadn’t seen or spoken to in over a decade were suddenly popping up out of nowhere, and claiming to be some of my closest friends. Invites to stupid games (I spent way too much time on Mob Wars), were coming in hand over fist. The drama that unfolded all over my page was mind numbing. This person was cheating on that person, this person stole this from that other person. I’m over here not giving a shit about any of it.

“Social Media”, Ha, I was barely social when you were standing right in front of my face, unless of course I had a few beers in me. I also wasn’t very computer savvy. The idea of getting online to be “social”, was my worst nightmare. I used to drink to talk to people online. That’s how pathetically awkward I was. To be honest I drank way too much in those days, but that’s an entirely different story and I’m not sure how personal we are going to get….yet.

 

SEMrush

 

Then…..It happened. Only a few months into all of this and I start getting emails, and messages, “You should join Facebook with us, Myspace sucks now.” OH, Hell No! I’m not doing this all over again. Agonizing over what image I wanted to portray. Deciding which “Me” I was going to put out there. That shit was not happening. Slowly fewer and fewer of my friends showed up online, and I went back to spending my time playing online poker, and on Steam. Then that was just that, a few months spent torturing myself then everything just went back to the way it was. Looking back, Myspace wasn’t the problem, neither were my friends. The problem was the way I looked at life, my own issues and depressions, the way that I treated people, and myself as disposable.

Maybe this Blog is going to turn out cathartic for me. You might get to watch me heal old hurts as well as learn about starting a Copywriting Blog and Advertising business.
I know, I can see it again. “What the hell is the point of all of this?” “Why are we being dragged down depressing journey?” Well, the point is, it’s now 2018, and I want to start a Blog and Copywriting business, and I have no social media presence. I mean none. I let the years pass me by without ever walking that path. Not only do I have no presence, I am completely out of touch. I don’t know which sites are reputable for advertising your business, and which ones are for sending nudes. I am starting from scratch, and it turns out, social media can be a fickle bitch if you don’t know all the nuances. Well, not completely from scratch I did start a LinkedIn page a few months ago when I started job hunting.

So I started a Facebook page, I signed up at work, I don’t know if this has anything to do with the upcoming problems, but it was a pain in the ass right from the get. I signed up, then work called me away from my desk, I went out onto the floor for a while and when I came back my page was locked for suspicious activity. I guess being alive this long without having a Facebook page is suspicious. I tried to log in again, and ended up on a page that said to upload a picture of myself and they would compare it to my pictures to make sure I was who I said I was. However, there were no other pictures. I haven’t loaded any yet, and when I was younger I was pretty strict about not letting people take pictures of me, so I was pretty sure there weren’t any out there floating around the net anywhere. So I did what any tech savvy, social media expert would do. I wrote that one off, and immediately signed up again from the same email address and using the same phone number. Yeah….I can hear you snickering from here. The second one was immediately locked. I kept hitting buttons until the option to send them a picture came up again. This time I sent a picture of my license. I figured that would have to do it. They would have to believe me now. I mean who else would have my license, right? Jesus, I can be so dumb sometimes.

So I gave up on Facebook for awhile and moved on to Twitter. I had no problems setting up an account, and the first thing I tweeted about was what a pain in the ass Facebook is. Actually my first 5-10 tweets were @ or about Facebook. I think I just pissed them off, because they did eventually unlock my account. Then locked it again within 20 minutes. And this went on for weeks. My account would get unlocked, I would send 1 friend invite, and then account was locked for suspicious activity. I would then send them a picture of me holding my license, then tweet about Facebook thinking that me having friends is suspicious. And round and round we go. And every time I thought “Why is it so unbelievable that I have friends?”

I only banged my head against the bricks for about a month before I got the bright idea to just text the person I was sending the invite to and told him to send me an invite. I don’t know why that worked I really don’t. It probably had something to do with him being an established and vetted user, but in my frustrated mind, I was convinced this was the best way to prove to Facebook that I really knew who I said I knew. I didn’t accept the invite for about 15 minutes, I just stared at it and talked to my computer as though Facebook could hear me. “I told you. I told you I knew people. I have friends. People like me.” The irony of talking to my computer about how many friends I have is not lost on me.

It turns out I have more than I thought. Way more than I thought. At least in some fashion. Throughout The next 3 months I built up a whopping 38 Twitter followers, and a little over a 100 Facebook friends, most of which are people I have actually known in person.

 

Tailwind Visual Marketing Suite

 

I had let the internet convince me that social media will be my greatest resource. That you post your website and all of your friends will share it, and all of their friends will do the same, and so on. That’s not even close to the truth. For people to share in and help you with your dream, they have to have a vested interest in you. For that to happen they have to see that you have a vested interest in them. You can’t just show up out of the blue, and expect people you may not have truly spoken to in years to invest in you. It’s harder still if your list is built from internet strangers. No relationship can be a one way street. Not romantic, friendships, or relationships between businesses and consumers. You must make deposits in their emotional banks before you can request withdraws. Meaning both parties must benefit from the relationship, and the harder you try to make the relationship advantageous for the other party, the better your R.O.I. (return on investment). This philosophy applies to everything you do.

As you read in the beginning, I wasn’t always the best friend, so I do not have these relationships to bank on, but I’m trying to rebuild. However social media did pay off in another manner. I joined Facebook groups for copywriters and authors. I followed copywriters and marketers on Twitter. The wealth of knowledge I tapped into is literally unending. Every 15-20 minutes someone posts an article, or a question that teaches me something or asks for help. And within those questions I found my first real project, which we will discuss later. I had to start just saving the links because I don’t have the time to read them as they’re posted. With all of that free info came the second lesson.

Look out for sharks. This lesson deserves its own post, so we will talk about that later also. This post is already getting a little wordy.

Crash Course in Digital Advertising

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Hopefully you read my Introduction and you know what’s going on. If you haven’t the short of it is, I am trying to start a web based career, and I am letting you in on all of my secrets as I go.

Ok, so here we go. I have no secrets. I also have no idea what I’m doing. I’ve read some books and I’m taking some online courses, both of which we will get into later, and everything else is seat of my pants business planning. Which isn’t to say that I don’t have a plan. I think I have a great vision, but I’m sure everyone thinks that their idea is just the best idea ever conceived. I also have no idea how to get to the end goal. I know exactly where I want to be, but I don’t have a GPS, or even a map, and I keep getting lost along the way. It’s like following the yellow brick road, only a tornado has come through and scattered the bricks all over, and I’m hopscotching across the path with no idea if I’m going the right way or taking the steps in the correct order. But I guess that’s the joy of this Blog. You may learn what to do, and what not to do. You may also be thoroughly entertained as I fall flat on my ass. Together we will learn what works and what doesn’t.

 

Tailwind Visual Marketing Suite

 

As I said I have a great plan, at least what I believe to be a great plan. I’m not going to tell you what it is. Well, not yet anyway. I’m sure there are many of you reading this that have already been through what I’m going through, and already tried what I’m going to try. And, well…I just don’t want you spoiling the surprise just yet. I don’t want to know how, or why my plan is going to fail. If I fail I want it to be under my own doubts and fears, and not the ones you give me.

Fear. There it is. “We cannot fail what we never begin.” I know that feeling all too well. I have lived a large chunk of my life under that maxim. This is it, this is where I look fear straight in the eye… then go cower in a corner. Because this shit is terrifying (I can’t reread this sentence without hearing Negan say it). I’m trying to reorganize and rearrange my whole life, and for what, just to pursue a dream I didn’t even know I had till a few months ago. I have always wanted to write. I used to make my friends read snippets of paragraphs I had written, but fear always knew better. Some people say it’s “the inner critic” but I don’t really see it that way. It’s not another voice inside my head telling me what a failure I am, cause fuck that guy. I know, somewhere, that that guy is full of shit. And even though I know this, my own fear has me staring at the floor agreeing with him. Fear of failure, even worse the fear of success, that’s a big one. Fear that even if you succeed that you can’t ever really succeed because you’ll just screw it up anyway and lose everything. If it were just the critic, I think I would be ok, but it’s not. It’s really hard to fight off the critic, and myself, being the type of guy who has punched himself in the face while drunk, I can speak from experience.

I have always wanted to write, and just a few months ago I discovered, quite by accident, copywriting. Well, I guess not by accident. It was an ad on an email for a mailing list I signed up for. The Writer Magazine, if you are at all interested in creative writing, which I am, I highly recommend it. And the angels sang, AAAHHH, I didn’t know this was a thing. Looking back now, I don’t know how I didn’t know. It seems quite obvious. Someone has to write this stuff. I want to write, and I want to help people. And there it is. I want to write copy for local charities and non-profits. I’ve had some experience working with a group or two over the last few years. Not writing for them, more manual labor kind of stuff. The people I worked with were so selfless. I want to be much more like them. However, most of them were retired, and I still need to make a living, and don’t forget, I want to write.

So I started reading articles, and signing up for mailing lists. I started buying the books that professional copywriters recommended. I even signed up for a copywriting course. A good majority of these articles said one of the best ways to get started is to make a website and write a blog. This way you can get samples of your writing out there, and give people a way to contact you, and hire you.

I can see the wheels turning. I know what you are thinking. “I thought you were going to teach us, and show us the way. Why didn’t you tell us what courses? Why didn’t you tell us the name of the books, or link the articles?”

For multiple reasons actually. One, because this is a business, and a business is intended to make money. As I said, I have no intention of trying to sell you anything of my own creation, at this point. I do intend on advertising. I don’t want to just throw up random ads on my page. It may come to that but I’m trying to avoid it. I do however want to use affiliate ads (I will tell you the difference and why I think one is better than the other). Two, I haven’t finished reading the books, or taking the course. I don’t know if they are worth the money spent on them. I don’t want you running out and signing up for courses or buying books because “The Ragged Writer said they were good”, until I can in fact say if they are good. Three, it is only 4 days past New Years, and I don’t plan on going live till March. I have every intention of coming back and adding some links, if I can figure out how, and listing some book titles. I’m incredibly sorry if that didn’t happen. If this line is still in the post, I guess I didn’t make it back. Trying to start a business while still working a fulltime job can be exhausting.

So, Ads. There are 2 main types of ads. There are algorithm generated random ads, I’m sure that’s not the technical name, like Google Ad Sense. Those are the ads that are on the side of most websites. What ads you personally see depend on googles translation of your internet usage. We can all go to the same page at the same time and see different ads. You can sign up for this through google, and you make a little bit every time someone clicks on the ad. This is call Pay Per Click, or PPC. It’s usually a few cents a click and you need high traffic to make much money from it. The other is Cost Per Impression, CPI or CPM which is Cost Per Mille. Mille is Latin for thousand, so it would be Cost Per Thousand Impressions. An impression is someone just seeing the ad. So basically you get paid for every 1000 people that see it. You need extremely high traffic, or many of these per page to make real money this way.

The other one is Affiliate Ads, which I plan on utilizing the most. An Affiliate Ad is a link to whatever is being advertised, like a book, or another copywriting website. When you follow that link, the advertiser gets a percentage of any money spent there.

The advantage of Affiliate Ads, I believe, is that I can advertise only things that I believe in and have used. Only books that I have read and believe contains relevant information. This will allow you, the reader, to just jump to a site to purchase the item being discussed. I’m not saying that you should buy everything I talk about, I’m just trying to live up to my promise of telling you exactly what I had to do to get to this point. There will be times that I tell you about a book I bought that it turns out didn’t help me with my current objectives. The idea is get us all up in running, if this is what you want to do, with as little money risked as possible. I’ve seen copywriting courses listed for thousands of dollars. Maybe those courses make you a copywriting God, maybe they are complete scams. It doesn’t make that much of a difference to me, because I don’t have that kind of money to invest. I mentioned that I have enrolled in a course, it wasn’t thousands of dollars, and I jumped in on a sale day around the beginning of December, but it was still a pretty substantial cost to me. I’m not going to talk about that until I finish it. I don’t want anyone mistaking a casual mention for an endorsement then running out and spending their hard earned money on a course that may or may not turn out to be worth it.

Remember, I am learning this as I go, just like you. If you are already well versed in the things I am discussing, please, do not hesitate to send me a message if I have made mistakes. I hope to make this a journey of mutual discovery.
We come this far and not even touched on the topic I had in mind when I sat down to write this morning. I believe that topic will be a whole post on its own so I guess we will pick up there.

This post was written long before the home page. I apologize if some things don’t make sense, however I felt the story flowed better with those parts in, and if you didn’t visit the home page, then you will never know the difference.

Introduction

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I am starting a new career digital in copywriting, creative writing, blogging, and some light journalism. “How does one do that?” you ask. Well, I have no idea. I really don’t. All I know is that I am 39 years old, and this is the first time that I can honestly answer the question. You know the one, “What do you want to be when you grow up?” I know what I want to do, and I even know who I want to do it for, I can even tell you how I got to this point. I just don’t where to go from here.

So. Here we are. My plan, so far, is to just write about it. I am going to chronicle everything I do. Every mistake I make. Every success I have. Every time I fall flat on my face. Which I assume I will do often, metaphorically and literally (my battles with gravity are near legendary in certain circles). And I am going to do this strictly for your benefit. Well, not so strictly because I am try to run a business after all. Let’s say mostly for your benefit. I will do my best to ensure that every bump in the road, every screw up, and faceplant will be laid out in a map to make navigation easier for anyone who decides they also want to get into copywriting, with a few careers on the side.

 


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Ok, so here is the first “bump”. How do I explain why you should listen to me? I don’t rightfully know yet. I can’t promise you that you will learn everything there is to know about copywriting and make as much money as I have. I can’t promise that because I don’t know everything there is to know, and I haven’t made one red cent. I don’t even know if you should listen to me. I might well be a giant failure. However, I will try to be entertaining, and I will try to show you how I failed (if I fail) so you can succeed. I will give you every tip and trick I pick up along the way from everyone that allows me to print their name, and link their websites. I do not believe (at this point) that I will ever try to sell you anything. I can’t see myself writing a program or designing a class. I may advertise here on my blog, or join an affiliate program, it is a business, or at least I hope it will be. I probably will not write exactly the way your English teacher taught you. I will mostly be writing the way it would sound if we were holding a face to face conversation, which will most likely involve a lot of commas in weird places and run on and/or incomplete sentences. I will try to answer any questions you may have along the way.

You may not actually ever see this. I may be just writing for myself. As of the time of this writing, I do not have a blog, or a website. I am writing on a word document with the hopes of one day starting a website but we all know how shit goes sometimes. Oh yeah, I will probably curse from time to time. But really, how many “Books” do we collectively have in a drawer somewhere or on a shelf. If you’re here, you must have some desire to write in one way or another. I know I have at least one novel floating around somewhere, and a whole slew of half-finished short stories. But all of this is for another post. I got way off topic there. Let’s get back on track. The point is I have started planning and moving things around in anticipation of starting this business and I am already running into problems and issues. It’s not easy to start a blog when you have absolutely no social media presence. I mean none.

 

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I hope you enjoyed my rambling. I hope if you desire to write, you come back. Next I will be discussing my fights with Facebook.